Stephan Spencer is an SEO expert, bestselling author, and founder of the SEO agency Netconcepts. He has 3 books published by O’Reilly: The Art of SEO, Social eCommerce, & Google Power Search. Stephan’s also a serial entrepreneur with a successful exit in 2010. He’s optimized the websites of some of the biggest brands in the world, including Chanel, Volvo, Sony, and Zappos. Stephan hosts two popular podcast shows: Get Yourself Optimized & Marketing Speak.